DIGITAL CADDIES SPONSORS INDUSTRY-LEADING VIDEO EVERYWHERE SUMMIT
Digital Place-Based Advertising Association (DPAA) hosts event in New York City
Digital Caddies, Inc. (OTCPK: CADY), a leader in the on-course delivery of technology services and content to golfers, is pleased to be a sponsor of the Video Everywhere Summit, hosted at the Crowne Plaza Times Square by the DPAA, an association comprised of some of the world’s largest place-based digital (DPB) networks.
“We are very excited to be a part of today’s Video Everywhere Summit,” said Ted Bradley, VP of Advertising at Digital Caddies. “With over 600 delegates from agencies, brands, research and technology firms expected to attend, this event will expose our platform to many of the industry’s top leaders, decision makers and buyers. Since this is an “experiential” event, we will be displaying our interactive screen installed in an actual full-size golf car just outside the main ballroom, giving all attendees the ability to view and interact with our platform. This up-close and personal exposure to so many agencies and brands is a excellent opportunity to showcase our technology.”
Barry Frey, president & CEO with DPAA, added, “We are delighted to welcome Digital Caddies as a first-time sponsor of our Video Everywhere Summit. Their display will be a great addition to our experiential showcase and will be a terrific opportunity for advertising executives to get a first-hand look at a technology that engages golfers while they are out doing what they love.”
The DPAA’s 7th annual Video Everywhere Summit is the digital place-based industry’s tent-pole event and the only conference truly dedicated to video neutral planning, activation and clients’ use of multi-screen strategy. Topic areas include programmatic, cross media, digital place-based success stories, mobile activation, managing growth and more. The 600 attending delegates represent agencies, brands, place based networks, research and technology firms.
About Digital Caddies
Digital Caddies currently has more than 11,000 interactive screens installed on more than 150 courses in the top 20 DMAs across the country. New screens are coming online daily.
Our network provides unique access to players via an interactive tablet mounted in golf cars, serving up features golfers, course operators and advertisers want. Once a golf course is equipped with Digital Caddies’ touch-screen tablets, golfers enjoy a variety of useful applications and services, including GPS-based course navigation and aerial fairway and green views with accurate yardages to landmarks. Digital Caddies’ tablets install easily on golf cars and connect wirelessly to the Web through Sprint’s nationwide 3G network, providing the golf course a broad portfolio of real-time course management tools via GPS-based cart tracking and communications.
Digital Caddies is committed to ongoing innovation that will deliver valuable content to golfers, enhance golf course operations and allow marketers to reach one of the most sought-after and lucrative demographics. For more information about Digital Caddies, please visit www.digitalcaddies.net.
About DPAA (www.videoeverywhere.com)
Founded in 2006, the Digital Place Based Advertising Association (DPAA) represents leading digital placed-based networks by promoting their integral role in the “video everywhere” ecosystem. On behalf of its members, DPAA fosters collaboration between agencies and digital place based networks; provides standards, best practices and industry-wide research; and promotes the effectiveness of digital place-based advertising. Digital place-based media is defined as networked digital video screens containing programming and advertising, reaching consumers on their daily journeys in places where they dwell.
This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of Digital Caddies, Inc., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words “may,” “would,” “will,” “expect,” “estimate,” “can,” “believe,” “potential” and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond Digital Caddies, Inc.’s ability to control, and actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in Digital Caddies, Inc.’s filings with the Securities and Exchange Commission.